Popups can be either effective or annoying depending on whether you use them well or not.
Good popups don’t disturb your visitors. They offer relevant content, and appear on a relevant page and they can convert up to 40% of your website visitors into subscribers and leads.
First, what’s a ’good popup’? A good popup:
- Appears when it’s least disturbing
- Is relevant to your audience and the page they are viewing
- Provides an attractive offer for the audience
- Improves your conversions